Live schedule mapped to dates. Open this any day, the banner tells you what's due. For the Heroes team. Everything is a different take on registration until 5 August.
Cadence is the engine, themes may flex to events on Helen's pages, but the Fri/Mon beats stay constant.
Language: awards + recognition, not competition/prizes. Keep the two unconfirmed rewards flexible until locked with Carel/Tami.
Every week drives to the 5 August deadline, urgency builds as it approaches. Helen's recurring line is a separate section below (a drawer of ready-to-use hooks).
Helen is using "You don't do politics? Politics will do you." publicly, so we echo it to connect our Heroes to her voice. These are NOT extra posts you must make, they're ready-to-use hooks. Reach for the week's version whenever you want a strong opener for a caption, a group nudge, a "not sure what to post?" idea, or a graphic. Optional every week, always lands on: register by 5 August.
Click any message to expand. Swap in the week's theme/challenge where noted.
THEME DROP, Heroes! This week: [THEME]. [One line tied to the theme.] Post in your own voice this weekend, and remind those around you to register too! Follow + tag our page so we can see it and reshare, and drop a link to your post here so we can celebrate you. This week's challenge: [CHALLENGE NAME], [what to do]. The rewards: our Post of the Week gets a shoutout (from Helen where possible), the challenge winner gets a fun reward, and our top Heroes on the leaderboard are in the running for lunch with Helen Zille. Let's go!
Swap [THEME] and [CHALLENGE] from the dated schedule above.
Happy Friday, Heroes! This weekend's the perfect time to get posting, tell people why registering to vote matters to you, and remind those around you to register too! One honest sentence is all it takes. A couple of things to remember: Follow and tag our page in your post so we can see it and reshare Drop a link to your post here too, so we can celebrate you! Let's make some noise for Joburg this weekend.
Morning, Heroes! Hope you had a great weekend of posting. Drop a link to your post right here so we can see it, celebrate you, and reshare the best ones! Haven't posted yet? No stress, there's still time this week. Even one honest sentence about why registering matters makes a difference. Remember to follow + tag the page so nothing slips past us.
POST OF THE WEEK! This week's standout is [name / @handle], resharing because it's exactly the real, honest voice that moves people. Show some love! This one gets a shoutout from our pages (and Helen where possible), the visibility award. Every post moves us closer, keep them coming, Heroes.
Reward: shoutout/repost from Helen or the DA pages. Keep flexible until Helen's weekly involvement is confirmed.
CHALLENGE WINNER! Huge congrats to [name / @handle] for [challenge]! You've earned a fun reward + a shoutout. Thank you for making noise for Joburg! New challenge is live, check the theme drop above. Anyone can be next week's winner.
Reward: a fun reward (Hero merch, TBC). Confirm budget/supply before naming specifics.
Hi [Name]! Would love to see a post from you this week if you have a moment. Your voice genuinely makes a difference, and it doesn't have to be perfect, real always wins. Here to help if you need anything to get started!
Welcome, Hero! So glad you're here. This is your home base, every week we drop a theme to post about, plus challenges, shoutouts and leaderboard updates. To get started: Follow our page + tag us + use #DAJoburgHeroes in every post so we can see it and reshare Everything you need is in your Hero Hub: [Hub link] Post in your own voice, real always beats polished. Let's get Joburg registered.
Register by 5 August. You can register online, no need to wait for an in-person weekend. Check you're in the right ward, wards have changed since the last election.
Ash's three key points. Weave into theme drops and posts throughout.
Built for the Heroes team. Cadence holds even when themes flex, get the Friday drop and Monday celebrate out no matter what.